Category: News Archives
Posted by Selling to Zebras in News Archives Wednesday, 21 April 2010 11:04 No Comments

Sales and Marketing Professionals of Northeastern Wisconsin – (http://www.smpnew.org/)
SMP is hosting an evening with Jeff Koser and Chad Koser discussing the Zebra process and how to address your business issues to close more business even in these tough economic times.
- Date: Wednesday, April 21
- Time: 4:30 networking, 5:30 program, 6:30 dinner
- Location: Hilton Garden Inn, Oshkosh
- Presenters: Chad Koser and Jeff Koser, authors of USA Book News Award for Sales: Selling to Zebras
Program
Are your sales levels, margins and average deal size down? Are sales cycles longer and often ending in non-decision? This program is delivered by Chad and Jeff Koser, based on their work co-authoring the USA Book Review Award winning book – Selling to Zebras. Selling to Zebras helps companies solve sales related critical business issues.
Not a member? Not a problem! Attend as a guest up to two times per program year. The guest fee for one program is $40 and can be paid on the PayPal site you are directed to when you register online.
About SMP NEW
Sales and Marketing Professionals of Northeast Wisconsin (SMP NEW) is a professional organization for business leaders responsible for sales or marketing within their firms.
Posted by Selling to Zebras in News Archives Tuesday, 9 March 2010 11:06 No Comments

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Jeff Koser has been invited to speak at NAIFA’s quarterly event.
March 9, 2010 – 7:00AM
Radisson Hotel Milwaukee West
2303 N. Mayfair Rd.
Wauwatosa, WI 53220
7:00 am – Breakfast Buffet
7:30 am – Breakouts – Jeff Koser, CEO/Founder Selling to Zebras, Inc. – co-author of the award winning book, Selling to Zebras
Selling in "The New Normal"
The “New Normal” which is the reality of business today as a result of the recent “Great Recession.” In the “New Normal” strategic professional organizations have learned that their best efforts and previous approach used successfully just a few short months ago no longer work; sales levels, margins and average deal sizes are down and sales cycles are longer many ending in non-decision.
Members and Non-Members are invited to attend
Posted by Selling to Zebras in News Archives Monday, 22 February 2010 11:08 No Comments

February 22-24, 2010
infoGROUP/Salesgenie Client Summit
Red Rock Casino Resort and Spa
702.797.7777
11011 W. Charleston
Las Vegas, NV 89135
Jeff Koser – Keynote – “How to Sell in the ‘New Normal’”
Jeff Koser was invited as a Keynote Speaker at this annual event sponsored by InfoGROUP/Salesgenie. Jeff will speak at the Summit on Tuesday, February 23, 2010 @ 1:00PM in room – Red Rock ABC.
The “New Normal” which is the reality of business today as a result of the recent “Great Recession” most sales organizations are experiencing longer sales cycles, decreasing pipeline close rates and smaller deals.
How big is this problem? Did you know that sales operates at 15% pipeline close rate efficiency?
∑ Sales Won
____________________
∑ Sales Won + ∑ Sales Lost + ∑ Non-decision
= 15%
That means that sales, pre-sales, sales support, sales management and executive management put time and resource.
WHY THIS IS A MUST ATTEND EVENT:
For the past two years, Salesgenie, a division of Infogroup, has sponsored a summit for its clients to help arm them with actionable strategies and tactics for creating and maintaining sales success. Due to its success, we have decided to turn the summit into an event that will be valuable and informative for all of Infogroup’s clients.
The current business climate has impacted nearly everyone and this year’s summit is focused on informing you of the various solutions our company offers for how to better target your sales for this challenging market. The summit is designed to empower you with a top to bottom view, from industry experts identifying the new trends in the marketplace, to hands-on interactive sessions on techniques that will drive your sales strategy.
Use this opportunity to network with expert users and exchange ideas with other sales professionals and take away proven strategies you can apply to your own business. We look forward to hosting what we hope to be a highly beneficial and enjoyable event.
Posted by Selling to Zebras in News Archives Friday, 19 February 2010 11:10 No Comments
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Joint Webinar with Selling to Zebras and EcSELL Institute. Jeff Koser, CEO/Founder – Selling to Zebras, Inc. and Bill Eckstrom, CEO/Founder EcSELL Institute
Topic: Selling “In the New Normal”
Friday, February 19, 2010
Time 12:00Noon CDT – 1:00PM EDT
Did you happen to miss the webinar? If so, please click on the link below to view the webinar in its entirety. Thank you to EcSell Institute for sharing access to the event for those who couldn’t attend. EcSELL Institute – Selling to Zebras Joint Webinar 2-23-10
In the “New Normal” which is the reality of business today, as a result of the recent “Great Recession,” most sales organizations are experiencing longer sales cycles, decreasing pipeline close rates and smaller deals. Jeff and Bill will discuss the dynamics of selling in this new economy and how to be successful.
* * * * * * * * * * * * * * * * * * *
The EcSELL Institute provides professional development specific to sales management. It is made up of an exclusive community of sales management professionals, and all are committed to learning and improvement. Everything provided by the EcSELL Institute focuses on sales leadership and coaching, and managing the 6 Pillars of Productivity . EcSELL Institute believes that continual, professional development and the willingness to act on new ideas, are the essential ingredients for success. Ask your self, "What is your opportunity loss for not staying current?"
EcSELL Institute provides sales community leaders and its members with tools, training, and resources to help them stay abreast of the latest trends, strategies, technologies, and best practices in sales management .in order to improve the effectiveness of the sales process and increase productivity.
For more information on EcSELL Institute please visit their web site: www.EcSELLinstitute.com
Posted by Selling to Zebras in News Archives Thursday, 24 September 2009 12:00 No Comments
Financial Planning Association

Thursday, September 24, 2009 – Financial Planning Association of Southern Wisconsin
Chapter Networking Event
Waukesha State Bank
151 E. St. Paul Avenue
Waukesha, WI 53186
Meet award winning author, Jeff Koser, Selling to Zebras, How to Close 90% of the Business You Pursue Faster, More Easily, and More Profitably
9:00-10:00AM
“Close Up to 90% of the business you pursue-EVEN NOW!”
Are your sales levels, margins and average deal sizes down? Join us for a 60 minute thought provoking discussion and learn how it is possible to increase revenue EVEN NOW and close up to 90% of the business you pursue faster, more easily, and more profitably.
For more information on the Chapter Networking Event, please contact:
Karen Hendrickson
414-358-9260
About FPA: Financial Planning Association Web Site
The Financial Planning Association (FPA), the membership organization of the financial planning community, was created on January 1, 2000 through a merger of the Institute of Certified Financial Planners (ICFP) and the International Association for Financial Planning (IAFP). Members include both individuals and companies that together comprise the financial planning profession as well as others who champion the financial planning process.

